Save the top of your page for your most important content. Remember: good content must flow to the top.
Lay out your page with tables, and set the width in percentage terms instead of a fixed number of pixels. That way, your page will always fit the screen, without the need to scroll horizontally.
Optimize your page to be viewed best at 800x600 (the most popular resolution at the time of this writing).
Use high contrast for the body of your page: black text on white background, or white text on black background work best.
Don’t use too many different fonts in one page. Also, avoid using small serif fonts (like Times Roman): they are difficult to read from a computer screen. Verdana is the most web-friendly font, since it is wide, clean and easy to read.
Avoid long blocks of text. Use tools that facilitate scanability, like bullets, subtitles, highlighted keywords, hyperlinks, etc.
Avoid amateurish features like: numeric page counters, wholesale use of exclamation points, all caps, center justified blocks of text, excessive animated gifs, busy backgrounds, etc.
Don’t use pop-up windows. They distract your visitors and are immediately dismissed as ads.
Test your site so that it looks good in different browsers and resolutions.
No comments:
Post a Comment